It’s never been more important to get your pitch game up to scratch. From what makes a good pitch to why your idea doesn’t get a reply, and the rules of ‘chasing’ to the ‘ouch’ question of rates, this frank debate with four top editors was a refreshing take on pitching that went way beyond the usual tips of ‘Read the mag first’ and ‘Check we haven’t covered it recently’.
We talked about overwhelmed inboxes, how to get noticed, the tone of emails, taking ‘rules’ with a pinch of salt, and – gasp – what editors can do better when it comes to working with writers. Essentially, all those questions that freelancers are too worried to ask.